About Second Quadrant

Based on more than 30 years’ experience in the management of major Public Relations and Communications agencies, we are uniquely qualified to provide companies with the thinking, processes and tools to improve performance, become more profitable and successfully move to the next level.

If you are: having difficulty achieving or maintaining a reasonable profit margin; frequently over-servicing your clients; losing top talent to the competition; not growing the top line at a satisfactory rate; struggling with maintaining a culture that allows employees to excel; lacking in an adequate professional development program; unsure of how to develop a strategic plan to take your company to the next level, we can help.

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Our professional consulting services are designed to optimize a company’s managerial and financial functions. We work with senior management to ensure that the company remains committed to those activities that will have the greatest positive effect on the future of the organization.

While every solution is custom-designed to solve the particular challenges faced by our clients, they often include high-level executive coaching of critical personnel to ensure that we not only improve the process, but also the people driving that process.

To that end, one component of the services we offer is professional development and training for all levels and functions.  This complements our consulting services by ensuring that the staff not only understand business processes but also have the skills needed to successfully manage them.

Because profit is an essential ingredient in achieving long-term success we have also developed a staff management tool that is unparalleled in the industry.  It is the only software that was designed by Public Relations executives for the PR industry and other similar professional service companies.  It handles staff utilization and client budgets differently than any other platform, ensuring that people are engaged effectively and clients are not over-serviced.